Sales and marketing Director Resumes in US-Virginia: Tony

Sales and marketing Director Resume

Contact Candidate

Name:

Tony

Location:

US-Virginia

Experience:

Most Recent Job Title:

Sales and marketing Director

Objective:

To work on a senior management level as a Sale and Marketing Director, organizing, developing and implementing strategic plans to maintain and generate new business through team management by optimizing resources and communications, generating creative ideas and promoting “out of the box” thinking that will meet corporate or agency goals and objectives.

Resume Text:

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SALES AND MARKETING DIRECTOR

PROFILE SUMMARY

Accomplished sales and marketing professional with an award-winning career in the treated wood industry and diverse areas related to the railroad industry. Broadly skilled individual and forward-thinking leader with an entrepreneurial edge and verifiable accomplishments in leading successful organizations at international, national and regional level. Highly successful at identifying, prioritizing and pursuing new business opportunities combined with expertise in developing strategic business alliances. Intuitive in conducting market research and devising effective sales and operational plans to outmaneuver complex business and industry challenges. Commended and served as one key associate of Railway Tie Association, Railway Engineering-Maintenance Suppliers Association, and National Railroad Construction and Maintenance Association.

PROFESSIONAL EXPERIENCE

Stella-Jones/BPB Corporation (Ripley, WV)

Director of Marketing 2008

Optimized revenue streams and developed sales and marketing strategies while conforming to specific project outlines and priorities as directed by the of Sales and Marketing General Manager and Vice President of Operations. Coordinated with sales and operation personnel to ensure successful completion and execution of revenue-generating plans and project activities. Oversaw and streamlined export business transactions in conjunction with Inside Sales Coordinator. Conducted and developed marketing information and analysis to strengthen sales performance of railroad timber products, utility poles, commercial sales products and log homes.

Sales Operations

 Streamlined the process in pricing and quoting using a pricing program strategy for railroad sales team

 Increased sales by presenting monthly product availability reports and through proactive leadership to sales and production

Revenue Optimization

 Improved sales of Copper-Napthenate treatment for utility poles and streamlined timber crossing and tie plug information for ordering purposes by creating and updating corporate brochure

 Instrumental in driving a significant increase in sales; lead export team that quoted inquiries, negotiated contracts and worked with engineering personnel during plant visits.

Burke-Parsons-Bowlby Corporation (Ripley, WV)

Director of Railroad–Industrial Sales 1990-2008

Ensured coordination and efficiency in sales activities, and formulated short and long term profitability plans and strategies, as well as territory and account objectives. Performed necessary adjustments based on thorough sales and marketing analysis. Strategized marketing campaigns, categorized customer types, and prioritized activities in relation to sales volume, product type and potential growth. Developed new business opportunities and built partnerships for product supply and increased service applications. Directed and finalized corporate budgets, as well as integrated plans and brainstorming ideas to maximize sales and improve overall efficiency while maintaining excellent customer service.

Strategic Market Positioning

 Built the company’s integrity during various trade association conferences and events

 Developed legislative contacts and business affairs that delivered impacts to the railroad sales program

 Anticipated risks and future marketing issues by converting weekly sales conference call report into an Excel spreadsheet showing the volume of inquiries won / lost per sales territory and customer group

 Facilitated optimum quality and comprehensive advertisement content and promotions resulting to a broader national and regional exposure

 Developed and established a Canadian Timber Crossing Representative to sell company standard crossing material that projected a 50% growth rate

Customer Service and Relationship Management

 Improved customer service and the company’s capacity to provide monthly information on procurement, inventory disposition and product orders by developing a systematic Excel spreadsheet format

 Fostered “brainstorming ideas” and “out of the box thinking,” which resolved central sales implementation issues and increased sales communication with operations personnel

New Business Development

 Generated $6M in new business; expanded Three-Party switch timber supply concept with several other switch timber manufacturing companies, which led to a recommendation toward exclusive supplier for three manufactures

 Established partnerships with RJ Corman for supplying Class I Railroads with all treated wood products, increasing business by more than $6M and reduced inventory cost for Class I Railroad customer

 Built and ensured the reliability and proficiency of a railroad sales team comprised of regional sales managers and inside sales coordinators, leading to increase in referrals and repeat business

 Facilitated growth in corporate business from $35M to $100M and increased customer service increase by coordinating sales / production supply activities through the corporate central office

 Raised base order business with customers by 30%, which provided an opportunity to increase spot market business by more than 10%, using and implementing long term contracts

PRIOR EXPERIENCE

Regional Sales Manager of Railroad Sales, Burke-Parsons-Bowlby Corporation (Ripley, WV)

CREDENTIALS

(BS) Bachelor of Science in Forestry (Wood Industries curriculum)

West Virginia University, Morgantown, WV

American Management Association

Time Management, Sales and Marketing Planning, Management Skills for Supervisors and Team Management Concepts

Microsoft Office Applications software Classes

PROFESSIONAL AFFILIATIONS

Former President and Member, (RTA) Railway Tie Association

 Served on RTA Marketing Committee; from original survey, informed the Railway Tie Association and Burke-Parsons-Bowlby that the growing Shortline cross tie demand was big enough to have an impact on the national cross tie market.

 Identified all market segments that use wood cross ties, their areas of potential growth, and their potential for impact within the association, including the potential effects of competitive products on the health of those actively purchasing wood ties.

 Served on a six-year presidential track; promoted “green” environmental issues; instituted the naming of the RTA Scholarship program to honor a long tenured past RTA Director and Editor of Crossties Magazine.

 Chaired the RTA Strategic Planning Committee and instrumental in the decision of choosing the current RTA Executive Director who is now in his 15th year of service and has taken the Railway Tie Association to the next level.

 Participated in RTA Committee on Legislative & Environmental Affairs Response, and partnered with RTA Executive Director to combine several old committees into new politically active response committee.

Former Board of Directors, (REMSA) Railway Engineering-Maintenance Suppliers Association

 Developed industry contacts that lead to development of BPB Canadian Timber Crossing Representative; increased BPB visibility in the marketplace as a premium supplier of specialty bridge and timber crossing products; and helped the company in positioning trade show display in strategic locations, securing a $35K plus bridge order and timber crossing orders off of the show floor.

Former Board of Directors, National Railroad Contractors and Maintenance Supply Association

 Key person in establishing industry recognition of BPB on a national level; developed new accounts to help with the tie sales from new plant in Fulton, KY (increased railroad contractor business by 10%), and served on a committee to research the renewability of treated wood ties and the use of bio-fuels in the railroad industry.

AFFILIATIONS

Boy Scout of America-Assistant Scoutmaster and Eagle Scout

Member West Virginia Forestry Association

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