Director of Trade Shows Resumes in US-Texas: Rita

Director of Trade Shows Resume

Contact Candidate

Name:

Rita

Location:

US-Texas

Experience:

Most Recent Job Title:

Director of Trade Shows

Objective:

Resume Text:

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TRADE SHOW MANAGER

SUMMARY OF QUALIFICATIONS

Accomplished, performance-driven, and results-oriented professional with demonstrated ability in strategic planning to develop new products and exceed current business objective. Possess a broad-based background in directing own business; expert at strengthening operations and capitalizing on new business opportunities. In-depth understanding of sensational events and campaigns through active participation in networking events and conventions. Instrumental in achieving long-term vision of the organization by recommending innovations and efficiencies in organizing events and conferences. Adept at coordinating marketing strategies, building strategic relationships, and increasing productivity. Articulate communicator with great work ethics and strong interpersonal skills.

AREAS OF EXPERTISE

- Account Management and Development

- Promotional Programs and Campaigns

- Corporate Leadership and Team Building

- Strategic Sales and Marketing

- Product Research and Development

- Trade Show Management

Technical Skills: Microsoft Office (Word, Excel, PowerPoint, Publisher), Photoshop, and PageMaker

PROFESSIONAL EXPERIENCE

Professional Pilot Magazine, Alexandria, VA | Aviation trade publication

COMMUNICATIONS MANAGER AUG 2008-AUG 2009

- Supervised the preparation and distribution of monthly sales letters and e-mails to solicit advertising

- Prospected clients to send letters and emails accordingly based on the magazine content for the month

- Managed the preparation and delivery of media kits for new clients and prospects

- Successfully prospected and brought in new advertising accounts

- Provided strategic leadership and direction to team; designed various approaches for new clients

- Updated databases and developed new marketing activities as necessary

FreeFlight Systems, Waco, TX | Aircraft Satellite Navigation and Avionics products

MARKETING / SALES SUPPORT COORDINATOR APR 2003-AUG 2008

- Directed full spectrum of trade show management spanning contract signing up to return shipments

- Planned trade show objectives and projected budget; redesigned booth using pop-ups which resulted in savings in drayage costs

- Conducted extensive research on trade show shipping companies for price and expertise

- Utilized technical skills in Microsoft Office and Photoshop to develop company marketing materials

- Prepared comprehensive schedules for executives participating in trade shows which includes personal appointments, group activities and meetings, and housing / travel / contact information

- Organized and facilitated business meetings as well as in-house and off-site sales meetings

- Utilized PageMaker to update technical data sheets

- Generated sales meetings books and documentation

Love To Be Sharp, Waco, TX | Music-related clothing, jewelry, and decorative throws

BUSINESS OWNER 2001-2003

- Managed efforts for the successful startup of own business

- Played a pivotal role in conceptualization, design, and implementation of products

- Designed booth and presented primary marketing initiative at trade shows

- Oversaw all facets of business operations, including sales, marketing, and personnel management

OTHER WORK EXPERIENCE

Connally Independent School District, Waco, TX | Middle School Campus

6TH GRADE READING TEACHER 1977-2000

EDUCATION

MASTER OF SCIENCE IN EDUCATION

Baylor University, Waco, TX

BACHELOR OF SCIENCE IN EDUCATION

Abilene Christian University, Abilene, TX

PROFESSIONAL AFFILIATIONS

Trade Show Exhibitors Association | Women in Aviation

Aircraft Owners and Pilots Association (AOPA) | Life Member, Texas State Teachers Association

TRAINING AND CERTIFICATION

Certified Trade Show Marketer

Northern Illinois University and Exhibitor Magazine

Attended seminars in Boston, Chicago, Atlanta, and Las Vegas

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