Account Executive Resumes in US-Delaware: Ken

Account Executive Resume

Contact Candidate

Name:

Ken

Location:

US-Delaware

Experience:

10+ yrs

Willing to Relocate:

Willing to Travel:

Yes

Most Recent Job Title:

Account Executive

Personal Website:

Objective:

Dear Hiring Manager,

I am a financial professional with over ten years in the credit card industry. My career includes both JP Morgan Chase, Barclays Bank Delaware, and most recently, Bank of America. I am a graduate of a business school in Northeast Pennsylvania with a B.S. in Marketing. My specialties include executing complicated and wide-range marketing initiatives, problem solving, working inter-departmentally, and managing diverse groups of people. I also have creative experience across numerous acquisition channels including online and print media and have worked very closely with on-staff designers as well as various advertising agencies.

My prior roles have been focused on managing content, streamlining business processes and improving existing infrastructure, as well as creative development and execution. At Barclays, I managed groups that were directly responsible for supporting marketing acquisition teams, serving as the gatekeepers for the business requirements and functioning as the centralized knowledge repository for all acquisitions activities. Our focus was on campaigns, products, and partners including timelines, capacity planning, pricing strategy, materials management, quality assurance, and issue resolution. We also assumed the lead acquisitions role for all Internet marketing including emails, landing pages, online advertising, and website content, development, and release. When partners needed a primary contact for technology and online marketing issues, we would serve that role.

I am very motivated and feel strongly that my skills would greatly benefit your organization. I have a proven ability to understand the business needs and research and develop solutions that fit the organization. I am confident that my background in campaign execution, technology solutions, marketing strategy, and project management can be applied to any type of enterprise environment. Fresh thinking and new innovations are what I believe I can offer.

If you have any questions at all, please contact me at kswiatek@gmail.com or at 302.521.8759. Thank you so much for your time.

Sincerely,

Ken Swiatek

Resume Text:

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• Manage daily interaction and process workflows with Production team and Marketing; supervise all round and release timelines; ensure business rules are enforced and appropriate control measures are in place; consult on creative and program management from a production perspective; develop and execute new testing initiatives; manage all efforts within funding parameters.
• Create and implement new work-flow cost efficiencies and quality-control initiatives.

Barclays Bank Delaware
Wilmington, Delaware
Director Campaign Management: December 2005 – September 2007

• Group Director for Campaign Management department within Marketing; responsible for managing the execution and coordination of multiple marketing campaigns across all channels, including direct mail, telemarketing, online, events, and alternative media.
• Developed Quarterly Pricing Review to formalize discussion of pricing decisions and pricing structure with Marketing Segment Management and Marketing Analysis departments.
• Engineered the Scorecard methodology to track and manage timeliness, accuracy, and effectiveness of campaign management process.
• Successfully launched numerous large partner relationships by working with multiple departments in the bank as well as being a primary operational contact for the partner.
• Worked with a dedicated team to help design and aggressively launch the new Business Card platform.
• Managed online channel initiatives including development of email creative and testing, online application flows, and instant pre-screen application techniques.
• Continued work to improve and add features and functionality to the Campaign Management Desktop Database.
• Assumed role as lead project manager to implement Total Accelerated Card Delivery (TACD); a new method for improving the accuracy and efficiency of the cardmember agreement (CMA) fulfillment process.

Marketing Acquisitions Manager: June 2002 – December 2005

• Began position as the sole manager for the execution of complex, high-volume, multi-version, and data-intensive marketing campaigns across all acquisitions channels.
• Monitored entire campaign process by working closely with multiple operation departments such as Technology, Marketing Operations, Quality Assurance, and Legal to ensure all timeline tasks are accomplished.
• Was Marketing department lead on the design and building of the Juniper Campaign Management Desktop Database system which creates, tracks, reports on, and warehouses all acquisitions-related campaigns.
• Responsible for developing, maintaining, and communicating the broad marketing calendar to all departments across the bank on a weekly basis.
• Managed creation and maintenance of CMA’s, online Terms and Conditions, and landing pages, including proofreading and working to ensure Legal compliance.

Bank One Corporation
Wilmington, Delaware
Senior Product Launch Specialist: October 1999 – May 2002

• Led team in the successful coordination, building, and execution of marketing programs across all business segments within the Onsite and Alternative Media channel.
• Was process owner of key department systems such as Group Level Defaults, 641 database and ACAPS, etc.
• Responsible for the CMA process, creating, assigning, and ensuring quality control through auditing and testing with Systems Quality Assurance Group.
• Liaised between Marketing, Legal, and Graphics Center and managed to all key deadlines and deliverables including reporting against established timelines.
• Managed change request process and communicated and implemented changes to impacted downstream activities.

Campaign Manager: April 1998 – October 1999

• Responsible for management of all Brands, Lifestyle, and Alliance direct mail campaigns and direct marketing acquisitions efforts.

Marketing Coordinator: August 1997 – April 1998

• Provided marketing support to Product Managers in Brands and Lifestyle direct mail groups.

EDUCATION

King’s College
Wilkes-Barre, Pennsylvania
Bachelor of Science: Marketing
OTHER

Professional Development: Bank One Managerial Supervisory College, December 2001
Microsoft Office, Pagemaker, Interwoven, Adobe Professional, FDR, TSYS, Mercury Quality Center, SharePoint
Professional Community Service

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